When our conversation briefly turns from a large man with very orange hair to what we call in the industry “Brand Implosion” things must be pretty bad in the world of corporate advertising. You have […]

When our conversation briefly turns from a large man with very orange hair to what we call in the industry “Brand Implosion” things must be pretty bad in the world of corporate advertising. You have […]
Is your brand telling the truth? Are you pretending to be something you are not? A mass market brand that wants to be a luxury brand; a designer brand that has no designer; a luxury […]
As we continue exploring the idea that “The Audience is Creator” begun in our last chapter the medium is video whether it is created from the “top down” by a brand or by the audience. […]
How our world will be taken over by the “Artificial Intelligence” technologies was presented at the AI showbiz event in Los Angeles. An extensive group of technologists, futurists, engineers, programmers, artists, creators, moviemakers and content […]
Imagine my surprise, when the a documentary entitled: “The Minimalists” popped up on my Netflix list of options. Who me? A luxury girl who hasn’t met a fur coat or diamond bracelet I don’t adore? […]
What happens when young talented Italian tenors reach back in time to revive the classics of great Italian music for a whole new audience? You have Il Volo, a three man powerhouse crew of talented […]
My favorite landmark in New York as a devoted Francophile is the CARTIER building that each holiday season wraps up the building with a large red ribbon on its exterior reminding us that the ultimate […]
Getting ready for fall in both the world of beauty, fragrance and fashion/lifestyle means that you will experience many collaborations. In the world of lifestyle marketing, this means that someone who knows something unique, or […]
The world of art and culture are filled with unique collaborations; musicians, photographers, filmmakers, all collaborate in teams to create the art or vision that drives them. Working in a team atmosphere is something people […]
When my mother passed away, just a short month ago at the age of 95 years my friends all marveled. “What a life, what a unique and extraordinary woman!” My mother was part of a […]
We talk alot about Brands and their stories: its critical for the audience to come along for the ride with your brand story and how you tell it. But what about the really deep connections […]
What is the hottst ticket in Silicon Valley today? An invitation to join SO GALS TECH BOOT CAMP and Finals where the judges hail from VCs around the world and in the valley. The focus […]